pjbooks Chapter 37: [Jigsaw Puzzle]
Chapter 37: [Jigsaw Puzzle]
In 2014, YY, 6rooms, and other live streaming platforms already had the function of rewarding viewers for their shows, and there were many streamers who did rapping, singing, and dancing.
Douyu separated from AcFun and, with its popular games like LOL, CF, and Dragon Nest, as well as its contracts with commentators and players, has become the hottest game live streaming platform.
However, in terms of video content, it's still quite basic at the moment.
Especially on Bilibili, many video bloggers upload videos primarily out of interest, a desire to share, and a sense of accomplishment...
They were almost all porters.
As for making money, that's secondary for most bloggers.
Currently, there are very few video websites on the internet that can simultaneously balance traffic and monetization.
This is especially true for Bilibili, which is not one of the larger websites in the field.
It's fair to say that only bloggers in the gaming section of the entire website have the ability to "monetize" their content.
For example, bloggers can take on projects from game developers such as Warcraft, Minecraft, and Dota, or smaller-scale games, to earn income.
Apart from that, few bloggers in other sections thought about making money through this website; most just hoped to gain attention and recognition.
"If we're really talking about original works, maybe only games and music count..."
Liu Zhuohao browsed through the videos on the site and also checked out other platforms; they were all pretty much the same.
To put it more bluntly, most of what can be called "original" nowadays is game content.
Many people started recording their own gameplay and uploading it to various websites. Some people also started providing commentary, such as "Xiao Zhi," "Miss," and "Ruo Feng," who gained considerable popularity among students through their commentary on League of Legends.
Especially Xiao Zhi, in the current domestic game market, he has achieved a significant gap in popularity and recognition based on some jokes.
Even in the music section, it's mostly "cover songs." Many bloggers who sing well now will face a fall from grace after they become famous.
Because they take foreign songs and bring them to China without copyright protection, rewrite the lyrics, and then label them as "original."
Of course, these bloggers are currently unaware that their actions will create problems for them in the future.
"I just genuinely love singing, maybe with a touch of vanity and a desire for attention."
Liu Zhuohao watched some cover songs and dance videos, but he didn't earn any money at all.
Some people even spend their own money to buy costumes, make props, and rent venues just to shoot videos... all out of love for it.
in this case--
Followers: 2000!
Is this a lot of data?
a lot of.
In the future, a blogger with a thousand followers will be nothing, just as anyone can achieve that.
However, nowadays, he has surpassed most bloggers who aim to "share" and has become a "creator" who can update regularly and whose updates receive a certain number of clicks, coins, favorites, likes, etc. from his fans.
It's worth noting that Bilibili only had its first blogger with 10,000 followers in 2012.
It wasn't until 16 that the first blogger with a million followers appeared.
In 14, bloggers with tens of thousands or hundreds of thousands of followers were considered high-quality creators and had become "stars."
If you have hundreds of thousands of followers, you can be considered one of the top users on this website.
In fact, if a blogger has hundreds of thousands of followers, they already have the power to challenge websites.
Just like the one now known as "Big Boss", who was the first gaming blogger with 10,000 followers on Bilibili.
Currently, he has gathered a group of gaming bloggers on the site, forming a small team.
Once someone joins this team, he will allocate all his resources to it, thereby getting the platform to promote these bloggers and almost monopolizing the gaming section.
It can be said that he is the top dog on the entire website.
But this matter ends here for now.
Liu Zhuohao retrieved the saved Weibo page from his bookmarks.
— [Bilibili News] Due to the fact that Da Dangjia and some members of his team have been manipulating the leaderboards in various regions and promoting purely commercial videos by illegally purchasing points and coins, which has affected normal users, we have decided to close the accounts of Da Dangjia and related users and permanently ban them from accessing the site!
Yes, this honor ends this month!
The recent high-profile ban incident occurred because game developers were dissatisfied with the pricing when they were negotiating with Bilibili (a Chinese video-sharing website) for Game of Thrones, and thus bypassed the platform to negotiate directly with the bloggers.
Afterwards, the website negotiated with the blogger, and during the negotiation, another incident occurred.
—Job hopping.
As the top dog of the website, the boss learned that NetEase was going to create a website similar to AcFun and Bilibili—C-site.
During business negotiations with Bilibili, he attempted to threaten the platform by gathering bloggers from his own team and other gaming bloggers, planning to switch to Bilibili (C-site) to gain greater benefits.
Then, it was blocked by the website this month, and the website's administrator announced it on Weibo.
Clearly, the platform is ignoring this threat.
"I'm like this..."
Looking at the slowly increasing number of followers after posting the video, Liu Zhuohao felt a little surprised. "In the realm of original food content, it seems I'm considered one of the top performers?"
After all, aside from those content creators who simply repost foreign food videos, there aren't many who actually create their own original content.
So... will the website allocate more resources to it?
He leaned back, reopened the video, and unconsciously tapped his fingers on the table.
The steak sizzled on the hot plate, and you could almost smell the aroma of the meat through the video.
The comments section mirrored Liu Zhuohao's own reaction while watching the video.
This video, titled #StreetFood##BossLiu'sSteakStall#, is different from other work-related videos; it's a "pure enjoyment" version, only about ten minutes long.
From the moment the steak landed on the hot plate, the entire cooking process was filmed. The filming continued as Huang Weixiong carried the hot plate to the table, and with the guests' permission, the filming of their dining experience was taken, along with their feedback.
At the end of the video, there was a general panoramic view of the entire night market street, as well as a scene of dozens of customers eating and chatting at his own stall.
The direction of the comments was exactly the same as when he had just watched it—
Initially, everyone praised it, but now some critics have emerged:
"This steak looks really cheap!"
"Bad review, not as good as Kobe beef."
"Hey, this is only 35 yuan a serving, okay? →_→"
……
Unlike other platforms, many users of Bilibili have already watched imported foreign videos, such as Kobe beef teppanyaki and outdoor barbecue parties, so they are quite worldly-wise.
These nitpicking comments and bullet screen messages precisely illustrate one thing:
"It seems I'm not just staying within my own little circle anymore."
Looking at the criticisms, Liu Zhuohao's lips curled into a smile.
He had been trying to piece together this puzzle ever since he chose Bilibili as his allegiance.
He never posted videos on other websites, which can be described as "pure and upright".
During this sensitive period when the top blogger on the platform is challenging the platform and even threatening to lead other bloggers away, I, as a blogger who produces original videos, am appearing in the food and miscellaneous category of the entertainment section.